Performance, passion and heritage: Bowers & Wilkins partners with Aston Martin Bowers and Wilkins, October 18, 2023

Bowers & Wilkins and Aston Martin are two iconic British brands driven by performance, passion and heritage. It is these shared values that brought us together for an exciting new partnership focused on combining class-leading high-performance sound with the ultra-luxury that Aston Martin is renowned for.

Great sound on the road is an essential part of an immersive driving experience, so working with Aston Martin to integrate True Sound into the DNA of its vehicles created the perfect opportunity for our fusion of ideologies and expertise. The goal was simple: provide Aston Martin with an immersive, emotive and intense listening experience for its drivers – and by utilising cutting-edge Bowers & Wilkins technology, this was made possible.

To celebrate this new thrilling partnership with Aston Martin, we joined with the iconic automotive marque to create a film detailing the collaborative process and workings behind the new DB12 and the technical innovations that went into creating its ground-breaking audio system. Additionally, during the film, we delve into what this partnership means to us and showcase how Bowers & Wilkins and Aston Martin enhance the driving experience through a combined passion for performance.

This initial collaboration between Bowers & Wilkins and Aston Martin on the DB12 – the ‘world’s first Super Tourer’ – combines a scintillating driving experience with exceptional refinement and state-of-the-art technology.

Featuring revolutionary Bowers & Wilkins technologies, including Nautilus™ aluminium Double Dome tweeters for exceptional high frequencies and reduced resonance, Continuum™ midrange speakers for open, natural and precise sound, and our Tweeter-on-Top design for outstanding detail, the DB12 houses an innovative sound system that complements its indulgent luxury.

Driving an Aston Martin is a sensory experience – and now, combined with the emotion that music conjures when heard in its finest form, a drive in the DB12 is like no other. It’s a sensation that needs to be experienced to be believed.

The joys of True Sound on the road are unforgettable – and with this fully integrated, innovative 15-speaker Bowers & Wilkins Surround Sound System, immersing yourself in every detail of those exhilarating performances, delivered with the precision and clarity of our finest loudspeakers, brings a beautiful intensity and emotion to every drive.

Press Release Documents

Website Address

https://www.bowerswilkins.com
More Press Releases
November 16, 2023
KEF
KEF introduces two new THX® Certified architectural speakers
Experience high-impact, immersive sound with the latest additions to KEF’s Extreme Home Theatre range the THX® Certified Ci5160RLM-THX and Ci3160RLM-THX.
Read more
June 7, 2022
Wireworld
Groundbreaking New Studio Snake Cable
Wireworld Pro Audio and Los Angeles based studio wiring specialist Pro Audio LA, are introducing the Evo-Snake studio cables, featuring a patented conductor geometry that improves audible and measurable fidelity. This unique cable has eight channels with 26 gauge OFC conductors, 100% shielding and a precise 110 ohm impedance for exceptional performance in both analog and digital applications.
Read more
April 13, 2024
Siltech Cables
Siltech's New Network Cables
Siltech at AXPONA 2024 has introduced its new range of network cables of 1000 Mbps which offers full streaming capabilities. The Classic Legend 880 and the Royal Double Crown network cables designed for people who demand an excellent performance.
Read more
FOLLOW US